Hypatia is a project in which we have been part of both the artistic and visual communication and the more technical part.
First of all, we made a brand consulting in which we helped to synthesize and communicate its values and to position it as a product. With all this information, we started with the web design. The challenge was finding an appropriate visual tone to help communicate their values and personality as a brand. In this phase, we designed the website and did a photo shooting with the product.
In the next phase, we started with the project's most technical part: the website development, including e-commerce. The website is fully programmed in Javascript and works under a Node.js server.
Hypatia is a new Spanish chocolate brand, which produces handcrafted chocolate bars with only 3 ingredients: panela, cocoa and honey. All its ingredients are organic and fair trade.
Role: Art director and product photographer
Client: Hypatia Chocolate
info@diegodelgado.com
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